Resort Partners
Our extended familyBlue Mountain is proud to partner with some of the greatest brands in the world
Each year, we work with extraordinary corporate sponsors to bring the best experiences to our hundreds of thousands of visiting adventure-seekers and conference attendees.
If your organization is interested in learning more about partnership, sponsorship and/or promotional opportunities at Blue Mountain, please email Ryan Blanchard, Director of Sales & Corporate Partnerships, or call (303) 749-8299 for more information.
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Our Partners
The following corporate and event sponsors share our mission and bring more magic to Blue Mountain.
Athletic Brewing Co.
Athletic Brewing is reimagining beer for the modern, healthy, active adult. Their great tasting brews let you enjoy the refreshing taste of craft beer, without the alcohol. Athletic Brewing Company is the Official Non-Alcoholic Beer of Blue Mountain Resort.
Bruce Grey Simcoe
Bruce Grey Simcoe provides strategic and collaborative leadership to build, sustain and grow tourism in the area.
Coca-Cola
The Coca-Cola Company is honored to be the Official Beverage Sponsor of Blue Mountain. Coca-Cola offers the ultimate refreshment and hydration while you are hard at work out on the slopes. Have fun skiing and boarding, and when you are done, we hope you will enjoy one of the many Coca-Cola® products that Blue Mountain offers.
Columbia
Based in Portland, Oregon, Columbia Sportswear is a global outdoor brand that crafts active lifestyle gear fortified with industry-leading technologies and tested in our own backyard. Our Apparel, Footwear, and Accessories reflect our Pacific Northwest heritage and indomitable spirit. Columbia Sportswear is proud to be the official Sumer Uniform Supplier and Hiking Trail Network Sponsor.
Coors Light®
Throughout our history, Coors has provided consumers with high-quality malt beverages produced using the finest ingredients available.
Darn Tough Vermont
Darn Tough Vermont is an American manufacturer of premium, all-weather outdoor and lifestyle socks backed up by the industry’s original unconditional guarantee for life. The company offers both Specialty and Tactical product lines. Darn Tough Vermont’s Specialty line of socks includes Hike, Lifestyle, Run, Snow, Athletic, Work, Hunt, and Juniors’ styles. Darn Tough’s product is distinguished from industry competitors by 100 percent USA manufacturing; exceptional comfort, durability and fit; True-Seamless™ technology; and an exclusive blend of either ultra-fine, premium Merino wool or Coolmax®/Thermolite®. Founded by Ric Cabot in 2004, a third-generation sock maker, Darn Tough Vermont operates out of Cabot Hosiery Mills. With a forever focus on giving back, Darn Tough has donated over 1,000,000 meals to the Vermont Foodbank.
GoPro
Go Pro is proud to be the Official Camera of Blue Mountain Resort. GoPro, the world's most versatile camera and producer of some of today's most engaging content, enables people to capture footage during their favorite activities. GoPro products are sold in more than 30,000 stores in over 100 countries worldwide.
Icebreaker
icebreaker is the official base layer and mid layer of Blue Mountain Resort. For 30 years icebreaker has lead a movement towards a more natural way of living, by taking unnecessary plastic out of performance apparel. Apparel that regulates body temperature, manages moisture, and keep you comfortable on any adventure.
Nokian® Tyres
Nokian Tyres is ready to help you hit the slopes with confidence. Carve the corners before you even get to the mountain, courtesy of the inventor of the winter and all-weather passenger tires. Eager to get first tracks? Sometimes that means tackling gnarly roads with our legendary Hakkapeliitta winter tires, the first in the world to receive an Ice Grip Emblem for supreme winter traction. Coming from a locale with milder winter weather? The all-weather Nokian Tyres Remedy WRG5 offers year-round peace of mind, from summer heat to sudden snow. Nokian Tyres reinvents tires by reinforcing your journeys. Find our presence on the mountain and find our tires at your local shop.
OTMPC
The Ontario Tourism Marketing Partnership (OTMPC) is a government agency created in 1999 to partner with Ontario tourism operators to showcase Ontario as a four-season must-see travel destination at home and internationally.
Paramount+
Stream over 40,000 episodes and movies from CBS, BET, Comedy Central, MTV, Nickelodeon, Smithsonian Channel, Paramount Pictures, and SHOWTIME®, plus exclusive originals, live sports, and news. There’s something for the whole family to enjoy.
Red Bull
Inspired by functional drinks from the Far East, Dietrich Mateschitz founded Red Bull in the mid 1980's. He created the formula of Red Bull Energy Drink and developed the unique marketing concept of Red Bull. In 1987, on April 1, Red Bull Energy Drink was sold for the very first time in its home market Austria. Today Red Bull is available in 171 countries and over 75 billion cans of Red Bull have been consumed so far.
Shift4
Shift4 is proud to be the Official Payment Provider of Alterra Mountain Company and Ikon Pass, powering payments across all Alterra resorts both in-person and online to provide a seamless transaction experience for guests. Shift4 is boldly redefining commerce by simplifying complex payments ecosystems across the world. As the leader in commerce-enabling technology, Shift4 powers billions of transactions annually for hundreds of thousands of businesses in virtually every industry.
Smith Optics
Originating from Sun Valley, Idaho, Smith was founded in 1965 with the invention of the first snow goggle featuring a sealed thermal lens and breathable vent foam. With 50 years of innovation and design experience, Smith is widely known today as an industry leader that pioneers advanced eyewear and helmets that incorporate dynamic technologies, optimized performance and clean styling to fuel fun beyond walls. Smith seeks to power thrilling experiences for all your outdoor adventures with a comprehensive collection that exudes modern style and vibrant personality. To Smith, the experience is everything.
Spot Insurance
Founded in 2019 by avid skiers, cyclists and outdoor enthusiasts, Spot builds embedded insurance products that financially protect anyone looking to live their fullest lives. As the official insurance partner of Blue Mountain, Spot offers Trip Protection for skiers and riders.
Subaru
Behind every Subaru design, you'll find exceptional engineering delivering an outstanding balance of safety, control and performance. Every Subaru vehicle is built to exacting standards to ensure confidence and the utmost driving satisfaction. It is this passion that has earned us unrivaled customer loyalty and has defined Subaru in Canada and throughout the world.
Supergoop!
Supergoop! is proud to partner with Blue Mountain Resort to help keep guests protected from the mountain sun year-round. For over 20 years, Supergoop! has been on a mission to change the way the world thinks about sunscreen. The brand has created more than 40 high-performance, feel-good sunscreen formulas for every skin type, skin tone, age, and step in a routine—making it easy for everyone to find the perfect sunscreen that seamlessly fits into their daily adventures.
Starbucks
Starbucks is the Official Coffee of Blue Mountain Resort. At locations around the resort, artfully roasted high-quality arabica coffee and premium teas are brewed with care and served one cup at a time.
The North Face
The North Face fundamental mission remains unchanged since 1966: Provide the best gear for our athletes and the modern-day explorer, support the preservation of the outdoors, and inspire a global movement of exploration. Today, we are the world’s leading outdoor brand, creating athlete-tested, expedition-proven products that help people test the limits of human potential, while committing to sustainability from start to finish. The North Face products are available at premium and specialty retail and sporting goods stores globally, and online at www.thenorthface.com.