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XL Your Winter Giveaway

Hey Pass Holders! Go big this winter and enter for a chance to win an upgrade from your 5x7® Pass to a 5x7® XL Pass for you and a friend.


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BLUE MOUNTAIN RESORTS LP

XL Your Winter Giveaway 2025

OFFICIAL RULES

NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN THIS CONTEST. A PURCHASE OR PAYMENT WILL NOT INCREASE OR IMPROVE YOUR CHANCES OF WINNING.

1. CONTEST ORGANIZER: The “XL Your Winter Giveaway 2025” (the “Contest”) is sponsored by Blue Mountain Resorts LP (“Contest Organizer”) and the address at which Contest Organizer may be contacted is Blue Mountain Resorts LP, 190 Gord Canning Drive, Blue Mountains, Ontario L9Y 1C2.

2. ELIGIBILITY: The Contest is only open to entrants who, as of the date of entry, are: legal residents of Canada (excluding residents of the Province of Quebec) who have reached the age of majority in the province in which they reside. This Contest is void outside of eligible territories (including in Quebec). Employees of Contest Organizer, Alterra Mountain Company Canada, and each of their respective affiliates, sponsors, advertising and promotion agencies and members of the immediate family (parent, child, sibling and spouses) and of the household in which all such persons are domiciled are not eligible to enter. The Contest is subject to all applicable federal, provincial and local laws and regulations.

3. ENTRY PERIODS: There will be four (4) weekly entry periods for the Contest as follows: (i) Wednesday, September 10, 2025 from 10:00am Eastern Time (“ET”) until 9:00pm ET on Tuesday, September 16, 2025; (ii) Wednesday, September 17, 2025 from 10:00am ET until 9:00pm ET on Tuesday, September 23, 2025; (iii) Wednesday, September 24, 2025 from 10:00am ET until 9:00pm ET on Tuesday, September 30, 2025; and (iv) Wednesday, October 1, 2025 from 10:00am ET until 9:00pm ET on Tuesday, October 7, 2025 (each, individually, an “Entry Period” and collectively, the “Entry Periods”). Contest Organizer’s computer is the official timekeeper for the Contest. Entries received other than during the Entry Periods, and duplicate entries, will be determined ineligible and will be discarded.

4. HOW TO ENTER. There are two (2) methods by which to enter the Contest:

a. To Enter Online as the Holder of a Current Valid 2025/26 5x7® Pass: During an Entry Period, log in to your Instagram Account and do the following: (i) go to the Contest post on Contest Organizer’s Instagram website (@bluemtnresort), (ii) like the Contest post, (iii) follow the @bluemtnresort Instagram account (Note: you can un-follow at any time after the Contest ends without impacting your chances of winning), and (iv) tag another Instagram account in the comments section of the Contest post and include the hashtag #XLYourWinterGiveaway. When all required steps of the entry process are complete, you will automatically be eligible to earn one (1) entry in the Contest. If entering by this online method, the Contest may only be entered by posting to Instagram, not to Contest Organizer’s Facebook, X, TikTok or any other website. To post to Instagram, you must be a registered member of the Instagram website located at www.instagram.com and in compliance with the posted terms and conditions for the Instagram website. Membership on Instagram is free and can be obtained by visiting the Instagram website and following the onscreen instructions to register for and open an account. An entrant must be the rightful owner (or have authorized use) of the email address identified with the participant’s Instagram account and your profile on Instagram must be public. Other information on entering the Contest is available at: https://www.bluemountain.ca/contests (the “Contest Website).

b. To Enter Via the Free Alternative Method of Entry if You Are NOT The Holder of a Current Valid 2025/26 5x7® Pass: During an Entry Period, (i) on an index card (no smaller than 3”x5” and no larger than 4”x6”), handwrite your complete name, mailing address, email address, phone number and age (the “Entry Card”); (ii) on a sheet of paper (no smaller than 8.5”x11”), handwrite an essay using 2500 words or more describing your favorite Blue Mountain memory (the “Entry Essay”); and (iii) mail both the Entry Card and the Entry Essay together in a single envelope with proper and sufficient postage to: “Blue Mountain XL Your Winter Giveaway 2025”, c/o Blue Mountain Resorts LP, 190 Gord Canning Drive, Blue Mountains, Ontario, L9Y 1C2 Attn: Marketing Dept. All mail-in entries must be original (no photocopies or other reproductions) and must be received during an Entry Period, upon which you will automatically receive one (1) entry in the Contest.

c. FOR ALL ENTRIES. LIMIT: One (1) entry (regardless of method of entry) per person and per email address in the Contest. In the event of a dispute as to the identity of an online entrant, the authorized account holder of the email address used to enter will be deemed to be the entrant. A potential winner may be required to show proof of being the authorized account holder. The “authorized account holder” is the natural person assigned to an email address by an Internet service provider, online service provider, or other organization responsible for assigning email addresses for the domain associated with the submitted email address. All entries will be deemed to have been made by the authorized account holder of the submitted email address. Submitting mass entries or entries generated by a script, macro or use of automated devices is prohibited and will result in disqualification. Contest Organizer will not be responsible for incomplete, lost, late, misdirected or illegible registration or failure to receive entry. Any entry that does not comply with any aspect of these Official Rules, as determined by Contest Organizer in its sole discretion, may be rejected by Contest Organizer and the entrant disqualified. Proof of submission will not be deemed proof of receipt of entry by Congest Organizer. All entrants and entries are subject to verification prior to the awarding of a prize, as are the eligibility, age and other claims of/information provided by a potential prize winner. Any entries attempted through the use of agencies or robotic, repetitive, automatic, programmed or similar methods will be void. Wireless carrier’s data rates may apply if an entrant enters the Contest using a mobile device. All entries become the exclusive property of Contest Organizer and none will be acknowledged or returned. Entrants will cooperate with Contest Organizer and its representatives in connection with any and all verification activities. All entries that are incomplete, illegible, damaged, irregular, have been submitted through illicit means, or do not conform to or satisfy any condition of the Official Rules (defined below) may be disqualified by Contest Organizer.

5. AGREEMENT TO OFFICIAL RULES AND DECISIONS: The Contest will be run in accordance with these Official Rules, subject to amendment by Contest Organizer (the "Official Rules"). Entrants must comply with the Official Rules and will be deemed to have received and understood the Official Rules by participating in the Contest. The terms of the Contest, as set out in the Official Rules, are not subject to amendment or counter-offer, except as set out herein. Contest Organizer's decisions with respect to the Contest (including, without limitation, decisions regarding eligibility of entries, the selection of entrants and winners, and awarding of the Prizes) are final and binding. If any provisions of the Official Rules are held to be invalid or unenforceable, all remaining provisions hereof will remain in full force and effect.

6. PRIZE DRAWINGS; ODDS; AWARDING OF PRIZES; PRIZE REDEMPTION: On or around (i) 10:00am ET on September 17, 2025; (ii) 10:00am ET on September 24, 2025; (iii) 10:00am ET on October 1, 2025; and (iv) 10:00am ET on October 8, 2025, Contest Organizer will randomly select one (1) entrant from all qualified entries received by Contest Organizer during the immediately preceding Entry Period and the winner will be announced on Contest Organizer’s Instagram website (@bluemtnresort) at approximately the same time. The odds of winning a Prize depend on the number of eligible entries received during the applicable Entry Period. Each potential winner selected must comply with all terms and conditions of these Official Rules and winning is contingent upon fulfilling all requirements set forth herein. Contest Organizer will make arrangements with each winner to claim his/her Prize. Potential winner will first be required to execute and return to Contest Organizer a Declaration of Eligibility, a Release of Liability, and, except where prohibited by law, a Publicity Release (a “Declaration and Release”) in the form(s) provided by Contest Organizer in order to claim his/her prize, which Declaration and Release must also be executed by the parent or legal guardian of any minor friend (as described in Rule 7 below) on behalf of such parent or legal guardian and on behalf of the minor friend. The Declaration and Release must be returned to Contest Organizer by the date and/or time indicated within the Declaration and Release. A potential winner will also first be required to correctly answer, without assistance of any kind whatsoever mechanical or otherwise, a mathematical skill-testing question in no more than five (5) minutes, the test to be administered by telephone, in order to be eligible to win the Prize. If a potential winner cannot be contacted within seventy-two (72) hours of the first attempt to contact him/her, of if a potential winner fails to correctly answer the skill testing question in the manner prescribed, or if a potential winner fails to return the Declaration and Release within the specified time, or if any prize or prize notification is returned as undeliverable, or if a potential winner is found to be ineligible by Contest Organizer in its sole discretion, or if a potential winner does not comply with the Official Rules, then the potential winner may be disqualified and an alternate potential winner selected by Contest Organizer in his/her place at random from among all eligible non-winning entries received by Contest Organizer for the Contest. In such event, an alternate potential prize winner will be notified by email and will be required to return the required documents to Contest Organizer as described above; provided, however, Contest Organizer may alter the above timing to meet its Contest schedule.

7. PRIZES: Subject to the terms and conditions of these Official Rules, four (4) prizes will be awarded in this Contest, one (1) per Entry Period.

If you are the holder of a current valid 2025/26 5X7® Pass, the prize consists of and is limited to: an upgrade of both your and a friend’s* current valid 2025/26 5X7® Pass to a 2025/26 5X7® XL Pass (subject to the terms, conditions and restrictions thereof) (both pass upgrades together, the “XL Pass Prize”). The approximate retail value (“ARV”) of the XL Pass Prize is $30-610CAD, depending upon the ages of winner and winner’s friend. Should a potential winner be the holder of a current valid 2025/26 5X7® XL Pass which has not yet been activated, then winner will receive a full refund (in the currency paid) of its current inactivated 2025/26 5X7® XL Pass and such 2025/26 5X7® XL Pass will be replaced by the XL Pass Prize; provided, however, that should a potential winner (and/or winner’s friend) be the holder of a 2025/26 5X7® XL Pass which has already been activated, then winner may gift his/her pass upgrade to another friend (or friends, as the case may be).

If you are NOT the holder of a current valid 2025/26 5X7® Pass, the prize consists of and is limited to: a 2025/26 5X7® Pass (subject to the terms, conditions and restrictions thereof) for both you and a friend* (both passes together, the “5x7 Pass Prize”). The ARV of the 5x7 Pass Prize is $208-708CAD, depending upon the ages of winner and winner’s friend.

Each prize, whether an XL Pass Prize or a 5x7 Pass Prize, is referred to hereinafter individually as a “Prize” and collectively as the “Prizes”. Total aggregate ARV of all Prizes awarded in the Contest is dependent upon the Prizes awarded and the ages of winners and winners’ friends.

* Your “friend” must be the age of majority in the province in which he/she resides; provided, that a friend who has not reached the age of majority in the province in which they reside may be eligible to receive an upgrade to his/her 5X7® Pass or a 5X7® Pass, as the case may be, if (a) the winner is the parent or legal guardian of such minor and provides explicit written consent to the upgrade of such minor’s 5X7® Pass or minor’s receipt of a 5X7® Pass, whichever the case may be or (b) if winner is not the parent or legal guardian of such friend, then only if such friend’s parent or legal guardian provides explicit written consent to the upgrade of such minor’s 5X7® Pass or minor’s receipt of a 5X7® Pass, whichever the case may be.

Each Prize is non-transferable, non-assignable, nonnegotiable, and not redeemable for cash or credit, except as otherwise provided in these Official Rules. Prize must be accepted as awarded. To the fullest extent permitted by applicable law, Prize is awarded “AS IS” with no warranty, condition, representation, or guarantee, express or implied, in fact or in law, made by Contest Organizer or for which Contest Organizer shall be liable, including, without limitation, ANY IMPLIED WARRANTIES OR CONDITIONS OF MERCHANTABILITY, NON-INFRINGEMENT OR FITNESS FOR A PARTICULAR PURPOSE AND WINNER ASSUMES ANY AND ALL RISKS OF USING THE PRIZE, INCLUDING PERSONAL INJURY OR DEATH. No Prize substitutions, except by Contest Organizer, who reserves the right (but has no obligation) to substitute a prize (or a component thereof) with another prize of comparable or greater value (including cash) if the Prize (or a component thereof) is not available for any reason as determined by Contest Organizer in its sole discretion. Unused components of the Prize shall be forfeited and have no redeemable cash value. Winner is solely and fully responsible for any and all costs, fees, taxes, assessments and expenses associated with Prize award, redemption, receipt and use not specified in the Prize description above, including, without limitation, all international, federal, provincial, and local taxes on the Prize. Winner waives the right to assert as a cost of winning a prize any and all costs of verification and redemption. Non-compliance with any of the foregoing and any other condition of this Contest may result in disqualification and forfeiture of Prize, in which case, no consideration will be awarded.

8. PUBLICITY: Except where prohibited by law, acceptance of a prize constitutes a winner’s consent to Contest Organizer’s (and its successors’ and assigns’) use of a winner’s name, biography, likeness, voice, photographs, video, opinions, statements, hometown and province for promotional purposes in any manner or media (including, without limitation, online), worldwide, in perpetuity, and without further payment, consideration, notice, review or consent.

9. GENERAL CONDITIONS. Contest Organizer reserves the right to require entrants to complete, execute and deliver to Contest Organizer additional documents at any time as required, in the forms provided, and within the timeframe required by Contest Organizer, or the entrant and participants may be disqualified. Contest Organizer reserves the right, in its sole discretion, to terminate, modify or suspend the Contest if, in Contest Organizer’s opinion, there is any suspected or actual evidence of electronic or non-electronic tampering with any portion of the Contest, or if viruses, bugs, unauthorized intervention, fraud, technical difficulties or failures or any other factor beyond Contest Organizer’s reasonable control corrupt or affect the administration, security, fairness, integrity or proper conduct of the Contest. In such event, Contest Organizer reserves the right (but does not have the obligation) in its sole discretion to award Prize at random. Contest Organizer reserves the right in its sole discretion to disqualify any individual it finds to be tampering with the entry process or the operation of the Contest or to be acting in violation of these Official Rules or in an unsportsmanlike or disruptive manner. Any attempt by any person to undermine the legitimate operation of this Contest is a violation of criminal and civil laws, and, should such an attempt be made, Contest Organizer reserves the right to seek damages and other remedies from any such person to the fullest extent permitted by law. Contest Organizer’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision or any other provision of these Official Rules.

10. RELEASE: By entering the Contest, each entrant forever and irrevocably releases and holds harmless Contest Organizer, Blue Mountain Resorts GP Inc., Alterra Mountain Company Canada, and their respective subsidiaries and affiliates, and each of their respective directors, officers, employees, representatives, shareholders, successors-in-interest, and agents (collectively, the “Released Parties”) from any claims, costs, injuries, losses, or damages of any kind arising out of or in connection with the Contest or with the acceptance, possession, or use of any prize (including, without limitation, claims, costs, injuries, losses and damages related to personal injuries, death, damage to, loss or destruction of property, rights of publicity or privacy, defamation, or portrayal in a false light). Entrant also agrees to fully indemnify the Released Parties from any and all claims by third parties relating to the Contest.

11. LIMITATIONS OF LIABILITY: The Released Parties and their agents are not responsible for: (a) technical failures of any kind, including but not limited to the malfunction of any telephone network or lines, computer online systems, servers, access providers, computer equipment, software, failure of any e-mail entry to be received by Contest Organizer or Alterra Mountain Company Canada on account of technical problems or traffic congestion on the Internet or any website, or any combination thereof, including any injury or damage to an entrant’s or any other person’s computer, related to or resulting from playing or downloading materials in this promotion; (b) any incomplete or inaccurate information, whether caused by the website users or by any equipment of programming associated with or utilized in the Contest, or by any technical or human error which may occur in the processing of entries; (c) the theft, destruction or unauthorized access to, or alteration of, entries or the website; or (d) any injury or damage to persons or property, including but not limited to entrant’s computer, which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Contest or receipt or use of any prize, or from viewing, playing or downloading any material from Contest Organizer’s website(s), regardless of whether the material was prepared by Contest Organizer or a third party, and regardless of whether the material is connected to Contest Organizer’s websites by a hypertext link. Alterra Mountain Company Canada and Contest Organizer reserve the right to forbid the framing of any of the contents of this site and, in their sole discretion, to disqualify any individual who tampers with the entry process.

12. DISPUTES. Entrant agrees that, except to the extent prohibited by law: (a) any and all disputes, claims, and causes of action arising out of or connected with this Contest or any prizes awarded shall be resolved individually, without resort to any form of class action, and solely and exclusively in the Province of Ontario; entrant submits to sole and exclusive personal jurisdiction to said courts in the Province of Ontario for any such dispute and irrevocably waives any and all rights to object to such jurisdiction; (b) any and all claims, judgments, and awards shall be limited to actual out-of-pocket costs incurred in connection with entering this Contest but in no event legal or attorneys’ fees; and (c) under no circumstances will entrant be permitted to obtain awards for and entrant hereby waives all rights to claim punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket costs, and any and all rights to have damages multiplied or otherwise increased. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATION OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THE ABOVE MAY NOT APPLY TO YOU. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of entrant or Contest Organizer in connection with the Contest shall be governed by, and construed in accordance with, the laws of the Province of Ontario and the Federals laws of Canada, without giving effect to any choice of law or conflict of law rules or provisions, which would cause the application of the laws of any jurisdiction other than the Province of Ontario.

13. PRIVACY. By entering the Contest, entrants consent to the collection, use and disclosure of their personal information solely for the purposes of administering the Contest and in accordance with Contest Organizer’s privacy policy (available at: https://www.alterramtnco.com/privacy-policy/).

14. OFFICIAL RULES: These Official Rules are available at the Contest Website or by sending a self-addressed postage-stamped envelope to Blue Mountain Resort, Attention: Marketing, 190 Gord Canning Drive, Blue Mountains, Ontario, L9Y 1C2.